"Flash Memory's Parents" True Reaso...
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"Flash Memory's Parents" True Reason for Defeat Toshiba: The Truth of Science and Technology, Japan's collapse (page 1/3)
Notice from the editorial department:
This article is partially excerpted from the book, "Who kills science, the Science of Science and Technology" (Author of the Mainichi Shimbun "Phantom Science and Technology Country" interview group, Mainichi Shimbun Publishing).am.The actual situation of the decline in Japanese science and technology, which was approached by a thorough survey by the Mainichi Newspaper.This book was cut into university research sites, politicians and companies who have been involved in science and technology policies.Corporate interviews are also available to bio -ventures and automotive industries in addition to electrical manufacturers, but this time we will approach Toshiba cases.
Japanese companies have led high economic growth in "manufacturing", but in social transformation such as the emergence of giant IT companies such as Google, globalization of the economy, and the rise of emerging countries, they are rapidly reducing their presence.be.Why did Japanese companies lose their momentum?Consider the current status and issues of companies that are responsible for nearly 80 % of domestic R & D investments.
日本の科学技術力を代表する企業の1つ、東芝はなぜ衰退したのか（写真はイメージ、提供：ゲッティイメージズ）"Parents of birth", but defeated by Samsung in the share
"Do you want to listen to music while jogging? You can use flash memory (a type of storage medium)."
Around 1990, there was a technician at the Toshiba Research Institute (Kawasaki City, currently R & D Center) to talk to students who want to join the company.Masuoka Fujio, who led the research and development of semiconductor memory.
It is an era when a portable music player using a CD that is heavy and bulky and easy to shake when shakes.Mr. Masuoka's subordinate, Koji Sakui, recalls nostalgic, saying, "Students had their eyes on their eyes."
Now flash memory is indispensable for many electronic devices.Sakui says.
"Mr. Masuoka is a visuality (a foresight) who can look 30 years ahead, like Apple founder Steve Jobs."
The flash memory was invented by Masuoka in the 1980s.It is a storage medium that is made in a semiconductor and writes and reads data by putting in and out of electrons.Compared to magnetic tapes, hard disks, and CDs and DVDs that use light, data input / output is much faster, and there is an advantage that smaller and power saving.It is mounted on a wide variety of products such as cars, home appliances, smartphones, digital cameras, and laptops.
The data of the semiconductor memory that appeared in the 70's, "DRAM", disappears when the power is turned off, but the flash memory overcomes this weakness.Intel, a US semiconductor manufacturer, has set up the flash memory division three years after Masuoka's first announcement.
On the other hand, in Toshiba company, DRAM sales were in its heyday, so the reputation of flash memory was not good.Masuoka has been working on the high performance of DRAM, and has continued to develop a flash memory called "Nand type" that can be manufactured at low cost.In 1991, it became the world's first commercialization, but sales continued to be sluggish, and "for about 10 years, we have been walking on a slope that does not hit the sun" (Sakuii).In 1994, Masuoka turned into Professor Tohoku University, saying, "I want to develop the technology ahead of the flash."
NAND flash memory grew into Toshiba's main products in the 2000s, following the growing demand for digital cameras since the 1990s.
However, it was Samsung Electronics in Korea, not the creator, Toshiba, who gained the world's top share at this time.
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